O Jardim das Aflições

(The Garden of Afflictions)

O Jardim das Aflições (The Garden of Afflictions) is a documentary about the brazilian philosopher Olavo de Carvalho. The movie was shot in October 2015 in Richmond, VA - where he lives.

I started this project with my friend Josias Teófilo at the beginning of 2015 and it was all funded by crowdfunding.

Our project was the biggest fundraising for a movie in Brazil.

THE CROWDFUNDING WAS DIVIDED IN 3 STEPS

1

Pre production

Our first travel to Richmond for field study, to write the script, take photos, and prepare the material for the campaign.

2

Filming

The second team's trip to shoot the documentary according to the script.

3

Post production

Mounting, editing and launching the movie.

First steps

We started with a simple website to capture some leads. With those leads, we started communicating by e-mail and released an opened link for donations. We also released some posts on Facebook to raise public interest. With this information we realized it could be funded as a crowdfunding project.

Our web presence

After our first studies, we decided to go ahead with the crowdfunding. Our campaign had two different websites: the first one was used to raise the funds filming the documentary, and the second website was destined to raise the money for the post-production.

The first crowdfunding website The website after the end of the campaign

Meanwhile on Facebook...

The posts started getting more visual atractive and our public was getting bigger.

A Philosopher's Life

Here’s some photos I took during the shooting - which were also used to the campaign.
It was an amazing experience, Virginia is a great place to photograph.

Virginia is for lovers

The biggest crowdfunding campaign for a movie

Adding the 3 crowdfunding campaign steps, we got more than R$ 300.000,00. This is the biggest value for a movie raised by crowdfunding in Brazil!

I want to thank my friend Josias Teófilo, also the designer, Joaquim Olimpo, and all of our team and of course Olavo de Carvalho’s family!

See you on the screen :)
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